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Webmasters have been blessed with a powerful tool like Web Analytics, which analyzes a website to its root producing comprehensive and real time data. If one digs in deeper and analyzes the traffic generating keywords for the website, an astonishing detail would be found. The collective Traffic from untargeted keywords is more than the traffic generated from the targeted keywords. Does this make a webmasters effort of optimizing for top keywords a waste? Not really. Let us begin from the very beginning. What types of Keywords are generally preferred: Short tail or Long Tail? Webmasters tend to focus on visitors who land on a webpage through popular keywords. Popular keywords are the ones being searched by the majority of visitors and are usually short tail. These keywords are targeted with the sole aim of getting traffic to the website and generating leads. An organization can focus on 20 – 30 popular keywords to represent a website. Truth about Long Tail Keywords: If a website is...

If you are a website owner or you spend time writing a blog, one of the things you need to have the most is traffic to your site. You want traffic that comes from different search engines as well. In order to get traffic to your site you are going to have to have good rankings in the search engines. With all the gazillions of websites these days, getting organic traffic is going to be challenging. However, there is a tool that is available called Long Trail Pro. This tool has been designed to make it not only easier but faster to get those high rankings. How Does Long Tail Pro Work? Long Tail Pro works by finding low competition keywords that will help in getting your website noticed by search engines. In order to outrank websites in your niche, you are going to need to use appropriate keywords. Making sure you outrank these websites will not only get your more traffic to your site, but you will get more leads that could result in more sales. One of the good things about Long Tail Pro ...

What are Long Tail Keywords? Long Tail Keywords are either keywords or keyword phrases for which there are relatively few competitors on the search engine results pages. They generally consist of three, four or more keywords and are less competitive because they are not searched for as often. For that same reason, they can be very lucrative to web publishers and small business websites. The term, “long tail” was coined by Chris Anderson, Editor-in-chief of “Wired” Magazine for his book, “The Long Tail”. It refers to the shape of an economic distribution curve that graphs the basic supply and demand of the digital economy. In particular it refers to the tail end of the curve where demand is very, very low. Understanding Long Tail Keywords To give you an example of a long tail keyword, let’s assume that your company is a Denver-based web site marketing and design firm. You could target a broad keyword for your website like “Web design”...