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Your client database can generate money in the bank over and over and over again. Many small business owners do not take the time to build a client email list. This is one of the biggest marketing mistakes a small owner can make. Why? An existing customer is your best customer and being able to communicate with him at a moment’s notice is crucial. Example of How to Trip Your Monthly Income: You own a dress store. You are at a fashion convention to purchase new clothing for the fall. You run across a beautiful unique coat, but you are not sure if your customers will like the coat. The coat is fairly expensive, even at the wholesale price and you would hate to purchase 3 or 4 and they just sit on the rack. Solution: Send your client database an e-mail with an image and your price for the item. Tell them that you are in New York City at the Annual Fashion Convention and want to know if any one would be interested in the coat? You explain that there is a limited number of the coats av...

Developing a Price List for your Courier Business is more than critical, it should be ready before your business cards. So, when you are 1st getting into the market as a new business, what’s the plan? How much can I charge and still get the business? Is it enough to make a profit and can I grow the business on that profit margin or just survive? Let’s take a look at some ideas. Know your Market. You first need to take a look at the competition. What are their base prices for local deliveries and what do they charge per mile for a delivery? Do they have different pricing for Small Vehicles and Vans? (Trucks are a different pricing structure entirely) Do they charge for Attempts? Do they charge for Wait Time? Do they charge for weight and number of packages? What about additional stops on the same run? Are they including fuel surcharges, after hours surcharges, etc. to their bills and do they add a late fee to their past due invoices? Do some good detective work and get a copy...