The Art of Using Auto-Responders in Your Online Business
Auto-responders are a tool built into most message management systems. Whether you are using Mail Chimp, AWeber, Constant Contact, IContact or almost any other quality messaging service, an auto-responder will be built into the product suite. What they allow you to do is send out a series of messages to your e-mail subscriber customer at intervals without manually having to do any work beyond the original setup of your e-mail campaign series. For example, when they first subscribe to you, it is customary to send them a welcome message that tells them a little more about you or your organization and possibly provides them with a gift they hopefully will value. Gifts can be created in many forms and it is entirely up to you as to what you decide to give them and by the way, it often transpires that the person is willing to sign up to you because you have advertised the gift beforehand, they have seen it and they want it – so give good thought to what you give out as it may be what g...