3 Sure Ways to Get Rid of Tire Kickers
When people go shopping, whether it’s for a minor purchase or a large ticket item like a new car, price will always be a determining factor. If they feel the cost is worth it, they’ll pay it and if they don’t they won’t. It’s pretty simple when buying tangible items. But when making non-tangible purchases like career coaching and resume writing services, it’s not as simple. When it comes to career services, the real purchase is your industry expertise and the coach/client or writer/client relationship. So, how can you make it easier for people to make the decision to invest in your service ? You make it easier by not placing so much emphasis on the tangibles. For example the number of coaching calls per month, resume consultation/follow up calls, document revisions, or downloadable reports your service offers. The key is to focus and place emphasis on your value as an industry expert, the benefits of working together, and results you can deliver if th...