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Showing posts with the label People

Ghostwriting: Are The Wrong People Sharing Your Story?

I spend a lot of time performing research for projects, and I’ve discovered that many of the companies that have the best information do the worst job of presenting it. They have the expertise, but it’s clear that the wrong people are responsible for sharing what they know. Now, it’s not really their fault. Each of us has specific skills and areas of knowledge. But just because someone in your company is an expert on a particular subject doesn’t mean that they’re also an expert at presenting what they know in written form. In fact, subject matter experts who are also effective writers are a rare breed. Some of the most brilliant people I’ve worked with were also some of the poorest writers. Or, their writing skills may have been decent — they just didn’t know how to translate their subject matter into easily understood prose. Fortunately, there’s a simple way to ensure that your company’s expertise is being presented as clearly...

5 Reasons Why Managing People Effectively is So Hard

Or, Why is the “soft stuff” so hard to do? The cry for better management can be heard in every corner of the corporate arena. So with all this focus on managing people effectively, why do so many companies have such a difficult time actually making it happen? First, note that “management” is not one thing. It is the amalgam of insights, skills, determination and often bold, decisive actions. When broken down into its parts, the task of managers appears to be Sisyphean (in Roman Mythology Sisyphus was a king whose punishment was being compelled to roll a huge boulder up a hill, only to watch it roll back down, and to repeat it throughout eternity). Here are 5 elements that prevent businesses and the individual in them from doing a better job of managing people. 1. Bureaucratic Rigidity Most businesses, particularly larger ones, are by nature, rigid. Good management of people requires flexibility to deal with the vagaries of human behaviours. A corporate culture dr...