Making Data Persuasive - How Business Presentations Have Changed
Over recent years, business presentations have changed so dramatically, they are almost unrecognisable from what was done a decade ago. Just as the introduction of PowerPoint/Keynote required business presenters to learn new modality, a similarly different skill-set is required to present effectively now. Then & Now The most important business presentation is the one focused on getting agreement or buy-in from the audience – approval for a purchase or the go-ahead for a project. Previously this presentation was given to people in the room who were hearing the proposal for the first time with a relatively short question and answer session (generally at the end). Now, most of these type of presentations involve both people in the room and others attending remotely, they have seen the proposal well in advance and they expect to be able to ask questions at anytime throughout your presentation. Worse still, some people assessing your proposal might never see your presentation and w...