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Sharks Smelling Oracle Big Data Blood?

The central element in the unfolding of Business Intelligence history is predictive analytics and a shift has been underway in employing this technology among all BI Megavendors. Gartner expects that Big Data will drive $34 billion in IT spending worldwide this year. A Boeing jet generates 10 terabytes of information per engine every 30 minutes of flight, according to Stephen Brobst, the CTO of Teradata. Likewise, it is estimated that the number of devices connected to the Internet– currently 9 billion– will reach 50 billion by the end of the decade. These devices will be churning out heaps of data most of which are unstructured (videos, images, audios). Although Predictive analytics falls under Business Intelligence (some disagree), it is different than traditional BI in that BI embodies reports, visualizations, scorecards, dashboards whereas Predictive analytics uses machine learning algorithms to predict the probability of outcomes. Businesses that adopt predictive analyt...